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ADA Rotterdam - Area for Debate and Art

(Everyday Excersizing)
A series of event like performative art. Concept by Maja Bekan

These thematic performative events are inspired by never-ending enthusiasm of my mother’s dedication to improve my life by introducing me to variety of products using home-sale (Tupperware like) parties.

My interest in these events lies in the procedures of membership, the initiation and rituals of people who congregate around certain object, or the ideas behind them.

What is the nature of the apparatus and the ideological ideas behind it? How are our desires and our anxieties mediated in complex ways by the representations of the others that surround us? How can people congregate around a product and make the experience of it a social space?

The performative events aim to be an open platform for investigation, where one might take various roles – as a performer, participant or spectator. The events envision an encounter of the guests among each other and with the works (performances, imagery/objects, lectures and talks). The participants of this enquiry are invited to take over different positions: whether one is a moderator, explorer, presenter or a visitor to the place.

P for Performance (Everyday Exercising) is part of an ongoing project by Maja Bekan: Secret Powers for Identity, Security and Self-respect in Troubling Times. The aim of the performance events is to try to critically engage into the investigation of the artist’s role as a producer and advertiser.

P for Performance has an open call for submission. If you are interested in sharing your ‘product/idea’ with our guests, do not hesitate and apply. You can send your ideas and proposals to email bellow

In the period from October 2009 till October 2010, the project was realized with kind support from FONDSBKVB and City of Rotterdam

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